Monday, 22 June 2020

Which One Is A Better Option For Your Career: BBA Or B.Com?

With the beginning of each new academic year, there are millions of students across the world who will soon start afresh on their first day in college. When the admission season is about to begin, most students are busy planning their careers and preparing for all the required exams. Not everyone knows what they want to pursue after they finish their schooling, which means they can use all the help they can get to make this decision.   This time is confusing, exciting, scary and all other emotions that make your stomach turn. It is a very important time in your life and as troubling.

Some students already have decided which career they want to pursue. Some students are still confused about what they want to do. Everyone needs assistance and guidance while making a call about their careers, and every bit of help is appreciated. In case you want to pursue something in the field of commerce and are confused about choosing between BBA (Bachelors of Business Administration) or BCom (Bachelors of Commerce), read the article ahead.

BBA & BCom As Courses


Both the course programmes, BBA and BCom, expose you as a student to different curriculums which lead to a variety of career avenues for you to pursue. The courses come with their own individual courses and curriculum as well. The option you choose will depend entirely on what you are inclined towards and what your preferences are, along with your aptitude. The programmes are both three years long.

What Course Should You Pursue, BBA or B.Com?


The people who finish and graduate with a BCom degree are usually the ones who become financial number crunchers and they stay in the finance sector. Even if they choose to pursue an MBA after their undergraduate degree, they choose finance in their area of specialization. Besides an MBA, BCom graduates also have the option to pursue their postgraduate degree in M.Com, CA, or ICWA.

Once they are done with their studies, BCom graduates can also take up working in the accounts department of different companies across industries, or they can also choose to work at banks or other financial and tax consultancies.

When it comes to pursuing a degree in BBA, it is considered to be a more comprehensive course. The main objective for this is to better equip the students who are enrolled in the programme with other aspects of business, which are more than just finance-based such as Human Resource, Marketing, Operations, Supply Chain Management, Systems and more. As a graduate, you are now equipped with requisite managerial skills.

When you are a BBA graduate, you can specialize in finance or any other stream as well, which can include Productions, Materials Management, HR, Operations, and Marketing.

Career Options For BCom Graduates

These are the most commonly pursued career options after you finish your undergraduate in Commerce:

CA (Chartered Accountant)

Chartered Accountants audit financial statements for companies as well as fill up corporate taxes and give financial advice, among other job roles. They deal with taxation and accounting, auditing, applied finances, management accounting and more. The course is very difficult and takes around 4 years to complete.

CS (Company Secretary)

Being a company secretary means you are responsible for running the company. The main job role is to look after the daily operations that take place in the company. They are responsible for overseeing all the legal matters, administrative issues, among other functions in a company.

ICWA (Institute of Cost and Management Accounts)

Cost and Management Accountants frame business strategies to generate value for the company. CMAs draft and implement everything that is related to the financial conservation of the company.

Financial Management

A Financial Manager manages the finances of the company and ensures funds are available and are spent properly, affecting the profits and losses of the company.

Career Options After a BBA


HR Manager

HR managers work with recruitment, salaries and payroll, all employee-related issues, and are responsible for creating a healthy working environment for all the employees.

Operations Team Leader(OTL)

The OTLs deal with delivering the best services to the company’s customers as well as maintenance of the office space and all the equipment used by the company.

Project Manager

The Project Manager acts as the middleman between higher authorities and working staff and is responsible for the team they manage. All the reports, functioning and progress of the projects are their responsibility.

Business Development Executive

Business Development Executives analyze the market and business trends and create plans that will boost the business by providing the costing measures and investing the finances in various profitable projects.

If you choose BBA for your undergraduate programme, study at GIBS to get the best of education and resources. We have a variety of courses for you to choose from and our placement cell guarantees a good job offer for you upon completion of your course.

6 Benefits Of Studying Human Resource Management

When a suitable new worker is being interviewed, human resource specialists assess the applicant against a list of essential skills and personal qualities needed for the job. It’s time to turn the tables and view what that list of key characteristics would look like for a human resources expert.

Whether you choose to do a certification, degree or diploma in human resources management, it gives you a broader suite of information that’ll build your skills and knowledge.
If you aspire to be even more prosperous in your career, then taking a postgraduate course may help. You’ll also have the choice to do a lot of short-term courses on how to work with people, conflict analyses, and so on.

As a human resources expert, having excellent people skills, and the ability to interact efficiently is a bonus. Many companies claim that their workers are their most valuable asset. And for this purpose, effective administration of human resources is necessary for every company.
Human resources assist in structuring teams, it creates the organisation’s experience, and it supports people with engagement and growth. Human resource management produces a lot of diversity in enhancing the potency of the employees.

You should consider studying human resource management and building a career in this field as there is a high demand in the market. In this article, we have covered 6 benefits of studying human resource management.

Improve Employee Turnover

High employee turnover damages a company’s bottom line. It cost twice as much as a current employee’s pay to locate and prepare a recruit. As a human resource expert, you’ll understand how to hire the best people for the company from its inception.
Interview applicants carefully, not just to assure they have appropriate skills but additionally to verify that they match the company’s culture. You must plan the right salary and benefits too.

Human resource experts also need to pay heed to employee’s individual needs.
You’ll require to discuss definite career paths too as workers would like to know how they can progress within the company. Human resource experts usually only notice employees when there are difficulties, but to decrease employee turnover, they will continuously visit staff members and see if they are okay and satisfied.

Conflict Resolutions

Workplace dispute is somewhat unavoidable as workers have different temperaments, lifestyles and work ethic. While taking the human resource management course, you’ll be trained on how to manage conflict in the workplace and how to fix it.

You’ll also be trained on how to control the situation as professionally as feasible. It doesn’t matter whether the dispute arises between employees or an employee and someone in management; you should be capable of helping both parties fairly and not choose sides.

Employee Satisfaction

Human resource professionals are generally entrusted with the duty of managing employee satisfaction. As a human resource management trainee, you’ll discover how to set up surveys, focus groups and interview procedures to assist you in determining whether workers are content or not.

Human resource experts define what the underlying reasons are for employee trouble, and they discuss those issues and motivate staff members with productive solutions.
They seek to find out what precisely these problems are that workers are suffering and look for methods to help them where needed.

Improve Employee Performance

Human resources teams strengthen performance management systems. If a firm doesn’t have a human resource specialist, applicants can get a job without having the required abilities and expertise for the position.
And for this purpose, human resources is required in every workplace. With the line-manager, you’ll have to provide employee performance appraisals yearly. Be clear about their achievements and things you think they could have performed better.

Training And Development

Human resource offices conduct needs evaluations for employees to discover the kind of skills training and employee advancement programmes that are needed for growth and additional qualifications. Each startup or firm in a growth stage can help from recognising training requirements for its staff.
It’s less costly to hire extra staff or more equipped candidates. This can further decrease your company’s employees turnover and increase employee retention.

Helps With Budget Control

Human resources must determine as many processes as distinct projects, be it the 360-feedback report, the yearly pay review or the addition of a new program.
As a human resource specialist, it’s significant and helpful to know the huge budget of a project.
Human resources check unnecessary spending through emerging methods for cutting workforce management costs.
Human resource experts also assure ambitious and practical wage-setting based on analysing the labour market, hiring trends and salary review based on job functions.

You’ll learn to generate a vital approach to coaching, hiring and developing the company’s most valuable asset: its people. As businesses grow, these experts are required to keep everything collectively.

By conducting a Human Resource management education course at the Global Institute of Business Studies, you’ll be qualified to manage difficult staff members and plan pay structures as well as examine the influence of unions and administration on the labour force.

How a Marketing Degree Can Help Leverage Any Business

Do you understand what your consumers want? Do your consumers trust your products? When was the last time you noticed a consumer tweeting about your product or service? Was it criticism or compliment?

The solutions to all these problems lie in marketing.

How you market your business defines if the business will be prosperous or not. Marketing is a medium used to build and manage demand, connection, reliability, competition and more.
Without it, your business is expected to close down due to the shortage of sales.

In this article, we have listed 7 benefits of a marketing degree for advancing any business.

1. Marketing Is an Efficient Way of Engaging Customers

Your business needs to engage its consumers. Marketing is a means to keep the communication going. Engaging customers is different from selling your offers. Engaging includes providing your customers with appropriate information about your products and your company as well. It’s all about producing fresh content.

Tell your consumers what they don’t know. Let it be exciting and worth their time.
Social media is one of the largest platforms where you can engage your consumers. Some companies utilise short videos and other humour-laden skills to engage their consumer base.
By engaging your consumers, marketing gives them a feeling of belonging.

2. Marketing Supports to Build and Preserve the Company’s Reputation

The maturity and life span of your business is undoubtedly associated with your business’s reputation. Therefore, it’s appropriate to say your status defines your brand equity.
Your business’s reputation is developed when it efficiently satisfies the expectations of its consumers. Such a company is acknowledged as a reliable member of the community. The consumers become pleased to be connected with your products. Marketers use productive communication, branding, PR and CSR approaches to assure that a business’s reputation is preserved.

3. Marketing Helps to Create a Relationship Between a Business and Its Consumers

Businesses require to create a relationship of faith and understanding with their consumers. How does marketing secure this relationship? Marketing research sections should be based on demographics, psychographics, and consumer behaviour. Loyal clients will have the faith to buy more goods from you. The trust and belief between the business and its consumers make your commercial ventures more fruitful.

4. Marketing Is a Communication Channel Used to Notify Customers

Marketing notifies your clients about the goods or services you’re giving them.
By marketing, the consumers get to know about the benefit of the products, their usage and additional info that may be important to the consumers. It generates brand awareness and makes the business stand out.

There’s intense competition in the market, and you require to be a consistent voice to persuade the consumers. Notify your customers of discounts and additional competitive tricks you plan to use.

5. Marketing Helps to Increases Sales

Marketing uses various ways to advertise your products or services. Once a product has been promoted, it’s already on the radar, and this improves your possibilities of selling it.
Consumers may want to try your goods or services, and this will trigger a purchase determination.

When clients are pleased about your products or services, they become your brand ambassadors without your awareness. They will spread the word, and your sales will begin to increase. Make sure you offer high-quality goods and services to complement your marketing attempts.

6. Marketing Aids in Providing Insights About Your Business

Every marketer knows the demand for targeting the correct audience. However, you must have the appropriate content to distribute with such an audience. Your marketing plans can assist you in establishing what business messaging will influence the target audience. At this time, you have to examine several messages and understand what works.

Once you have considered different sets of messaging on the target audience, you will get a viable baseline for your marketing attempts.

7. Marketing Supports Your Business to Maintain Relevance

Every marketer knows the necessity for disrupting a possible consumer’s judgment about other products. But don’t make a blunder of taking this opportunity for granted.
Most businesses believe that they will forever remain the client’s favourite brand as till now the customer has never complained. This is an incorrect mindset. You need to discover ways to endure at the top of the client’s mind.

Learn Marketing As Part Of Your PGDM Course At GIBS


There’s no doubt that a PGDM course from the Global Institute of Business Studies is highly beneficial for every entrepreneur, especially as marketing is a part of the curriculum. So, leverage your business by learning all about marketing at the 15th best b-school in Karnataka.

What Can You Achieve With A Business Management Degree? Knowing Your Options

Sometimes taking responsibility for your family means taking responsibility for yourself. Your choice to obtain a degree is as much for you as it is for them. This is why you need to choose a career that will not just support the people you care but also enable you to enjoy going to work every day.


You’ve served several jobs all your life, but you’re set to launch a career. You’re dedicated to taking the steps required to place yourself in the business field, where the opportunities are vast. It’s no shock you’re considering getting a degree in Business Management to assist you in achieving this goal.

But what can you achieve with a Business Management degree?

A bachelor’s degree in this concentration can give students the varied training required to create a solid foundation that can be put to use in various jobs. Let’s take a closer glimpse at what you can anticipate as a Business Management major.

What Is A Business Management Degree?

Before examining the numerous Business Management degree projects out there, it’s essential to familiarize yourself with the institutional elements that further equip students for such positions.
The curriculum in a Business Management program includes the necessary business intelligence needed to succeed in this vibrant industry.
Despite the degree level, Business Management majors can anticipate learning more about business policies, organizational effectiveness, data analytics, association management and more.

Standard Business Management bachelor’s degree programs:

  • Accounting for Business Managers
  • Business Law and Ethical Behavior
  • Financial Decision Making and Risk Management
  • Dynamic Team Development
  • Organizational Behavior Analysis

Career Opportunities While Pursuing A Bachelor’s Degree In Business Management

Since job opening and pays tend to be higher with a bachelor’s degree, this choice is an excellent option if you can spend the time in the education upfront. A study showed that more than 1.3 million job postings that asked for a Business Management bachelor’s degree.
Here are the five most popular jobs for experts with this credential.

1. Marketing Manager

Marketing managers determine the need for products and services that an organization, and its opponents, offer. They recognize possible markets for the organization’s products and manage a team that produces strategies to maximize profits.

2. Sales Manager

Sales managers are the experts accountable for setting the strategy behind sales initiatives and purposes. They solve consumer complaints, plan budgets, observe consumer preferences to define the focus of sales efforts and examine sales statistics.

Most sales managers manage the delivery of goods and services by allotting sales territories, establishing sales goals and setting training programs for the organization’s sales agents. This might also include hiring and recruiting new sales staff and assessing their performances.

3. Business Analyst

Business analysts use their workdays collecting data concerning obstacles or methods within a company. They then examine the accumulated information to achieve workable solutions or modifications. New techniques are created based on interviews conducted with workers, on-site research and dense study of company records.

4. Financial analyst

Financial analysts carry qualitative studies concerning a company’s investments and finances. They create graphs, charts and spreadsheets; forecasting business, industry and economic conditions through analysis of financial data. They also fix the rates at which a company should give its product to the public market and provide investment plans that benefit their economic analysis.

5. Account manager

Account managers act as the organization’s representative to a customer. They cultivate client relations, operate with sales and marketing teams to obtain new clients, make presentations and sales pitches and communicate client schedules to the rest of the company.
Depending on their management, these specialists may work with individual consumers or clients who represent entire businesses. Observing budgets and defining cost factors to customers are also part of this job.

Where Will A Business Management Degree Lead You?

So what can you achieve with a Business Management degree? As you can notice, there are loads of answers to that question.
It all depends on your interests and what degree level you can commit to.

Exploring your opportunities before obtaining a final decision is essential. Take some time and do your due attention when assessing possible degree options—getting a degree is a huge decision that shouldn’t be taken carelessly.

That being stated, if you’re sure that a Business Management degree is the best path for you, head over to the GIBS Business Management course page for more information.